Orange blossom

#Grasse FlavourDay

EFFA Sustainability Conference

Continuing the #FlavourDays tour, it was time to go back to the origins of where the Flavour Industry started centuries ago and discuss how this tradition is shaping its future.

On September 27th, 2018, Grasse FlavourDay took place in Grasse, France, around a Conference and a Cocktail on the topic of Sustainability.

Sustainability in the DNAof the Flavour Industry

More than 80 people gathered in Grasse to discuss Sustainability from different perspectives: 

  • The policy makers’ actions to shape the framework in which companies operate,
  • The commitment of the flavour industry,
  • The crucial point of view of consumers : what do citizens want and understand by ‘Sustainability’.

The audience was welcomed by the Mayor of Grasse, Mr. Viaud, who acknowledged the role of the flavour industry for the sustainable development of the French city and the EFFA President, Mr. Kastler, who highlighted the choice of Grasse for a Sustainability Conference: “The location of Grasse for our Sustainability FlavourDay is not fortuitous. This is where it all started hundreds of years ago. You can almost feel the legacy being transmitted from generation to generation. The importance of sustainability for the past, present and future of the industry is undeniable.  It is not related to market expectations, it is rather something that is inherent to the DNA of the flavour industry”.

Grasse FlavourDay logo

 

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  • Grasse FD Video European Commission - Kestutis Sadauskas
  • Grasse FD MEP Julie Girling
  • Grasse FlavourDay - Sustainability Conference
  • Grasse FD Ateliers 4
  • Grasse FD IOFI IFRA Sustainability initiative
  • Grasse FD Cocktail
  • Grasse FD - Antoine Kastler EFFA President
  • Grasse FD Ateliers 3
  • Grasse FD Atelier
  • Grasse FD Ateliers 2
  • Grasse FD Consumer trends - Lu Ann Williams
  • Grasse FD Atelier1
  • Grasse FD - Alexander Mohr EFFA Executive Director

Next steps of the #FlavourDay tour:

  • Berlin FlavourDay on the 8th of November 2018 to take a look at the future of nutrition and focus in particular on the topics of sustainability, naturalness, innovation and the reduction of sugar and salt.
  • Paris FlavourDay focusing on consumers’ expectations and costumers’ needs on the 22 of November 2018. Have a look at the SNIAA website for more information and registration.